:root{
  --ink:#0e0f12; --ink-2:#2b2d33; --bone:#f3efe8; --bone-2:#e9e3d8; --mist:#8a8d95; --line:rgba(14,15,18,.12); --line-d:rgba(255,255,255,.12);
  --signal:#ff5a1f; --signal-2:#e64a12; --sky:#7cc4d6;
  --serif:"Instrument Serif","Times New Roman",serif; --sans:"Inter Tight",system-ui,-apple-system,"Segoe UI",sans-serif;
  --r:18px; --gut:clamp(16px,4vw,52px); --max:1280px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
body{background:var(--bone);color:var(--ink);font-family:var(--sans);font-size:17px;line-height:1.55;-webkit-font-smoothing:antialiased;overflow-x:hidden}
a{color:inherit;text-decoration:none}
img,video{display:block;max-width:100%}
button,input,select,textarea{font:inherit;color:inherit}
::selection{background:var(--signal);color:#fff}
.skip{position:absolute;left:-9999px}.skip:focus{left:12px;top:12px;z-index:300;background:#fff;padding:8px 12px;border-radius:8px}
.grain{pointer-events:none;position:fixed;inset:0;z-index:90;opacity:.05;mix-blend-mode:overlay;background-size:160px}
.wrap{max-width:var(--max);margin:0 auto;padding-left:var(--gut);padding-right:var(--gut)}

/* nav */
.nav{position:fixed;top:0;left:0;right:0;z-index:80;color:#fff;transition:background .35s,color .35s,border-color .35s;border-bottom:1px solid transparent}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;height:70px;gap:20px}
body.scrolled .nav,body.solid .nav{background:rgba(243,239,232,.88);backdrop-filter:blur(14px) saturate(1.2);color:var(--ink);border-color:var(--line)}
.logo{display:flex;align-items:center;gap:10px;font-weight:600;font-size:20px;letter-spacing:-.02em}
.logo i{width:22px;height:22px;border-radius:6px;background:linear-gradient(180deg,var(--signal) 0 50%,currentColor 50% 100%);opacity:.95;display:block}
.menu{display:flex;gap:28px;list-style:none;font-size:14.5px}
.menu a{opacity:.8}.menu a:hover{opacity:1}
@media (max-width:860px){.menu{display:none}}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;border-radius:999px;padding:13px 22px;font-size:14.5px;font-weight:500;transition:transform .2s,background .2s;cursor:pointer;border:0;white-space:nowrap}
.btn:hover{transform:translateY(-1px)}
.btn-signal{background:var(--signal);color:#fff}.btn-signal:hover{background:var(--signal-2)}
.btn-ghost{border:1px solid currentColor;background:transparent}
.btn-dark{background:var(--ink);color:#fff}
.btn-lg{padding:17px 28px;font-size:16px}
.arrow:after{content:"→";transition:transform .2s}.arrow:hover:after{transform:translateX(3px)}

/* type */
.label{font-size:11px;letter-spacing:.28em;text-transform:uppercase;color:var(--mist);display:flex;align-items:center;gap:10px}
.label:before{content:"";width:24px;height:1px;background:currentColor}
.h1{font-family:var(--serif);font-weight:400;font-size:clamp(50px,8vw,124px);line-height:.92;letter-spacing:-.025em}
.h2{font-family:var(--serif);font-weight:400;font-size:clamp(40px,5.6vw,84px);line-height:.98;letter-spacing:-.02em;margin-top:18px}
.h3{font-family:var(--serif);font-weight:400;font-size:clamp(28px,2.6vw,38px);line-height:1.05}
.lede{font-size:clamp(17px,1.45vw,21px);color:var(--ink-2);max-width:620px;margin-top:22px}
em{font-style:italic}
.sig{color:var(--signal)}
.sec{padding:clamp(90px,12vw,170px) 0}
.dark{background:var(--ink);color:#ece8e1}.dark .lede{color:#b5b1aa}.dark .label{color:#8f8b84}
.alt{background:var(--bone-2)}

/* scroll hero */
.build{position:relative;height:620vh;background:var(--ink)}
.stage{position:sticky;top:0;height:100vh;height:100svh;overflow:hidden}
#scene{position:absolute;inset:0;width:100%;height:100%}
.stage .poster{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.scrim{position:absolute;inset:0;pointer-events:none;background:linear-gradient(90deg,rgba(8,9,12,.72),rgba(8,9,12,.25) 50%,rgba(8,9,12,0) 70%),linear-gradient(0deg,rgba(8,9,12,.6),rgba(8,9,12,0) 35%),linear-gradient(180deg,rgba(8,9,12,.45),rgba(8,9,12,0) 20%)}
.chapter{position:absolute;left:var(--gut);right:var(--gut);top:22%;color:#fff;max-width:820px;opacity:0;will-change:opacity,transform;pointer-events:none}
.chapter .eyebrow{font-size:11px;letter-spacing:.28em;text-transform:uppercase;opacity:.9;margin-bottom:16px;display:flex;gap:10px;align-items:center}
.chapter .eyebrow:before{content:"";width:24px;height:1px;background:var(--signal)}
.chapter h2,.chapter h1{font-family:var(--serif);font-weight:400;font-size:clamp(46px,7.4vw,110px);line-height:.94;letter-spacing:-.025em;text-shadow:0 2px 40px rgba(0,0,0,.35)}
.chapter p{margin-top:20px;font-size:clamp(16px,1.4vw,20px);max-width:520px;opacity:.92;text-shadow:0 1px 20px rgba(0,0,0,.45)}
.chapter.final{top:auto;bottom:13%;max-width:1040px;pointer-events:auto}
.chapter.final h1{font-size:clamp(44px,6.6vw,104px)}
.chapter.final .ctas{margin-top:30px;display:flex;gap:12px;flex-wrap:wrap}
.counter{position:absolute;left:var(--gut);bottom:clamp(22px,5vh,44px);color:#fff;display:flex;align-items:flex-end;gap:16px;font-variant-numeric:tabular-nums}
.counter .n{font-family:var(--serif);font-size:clamp(42px,5vw,66px);line-height:.8}
.counter .meta{font-size:11px;letter-spacing:.22em;text-transform:uppercase;line-height:1.7;opacity:.92}
.bar{position:absolute;left:0;bottom:0;height:3px;background:var(--signal);width:0;box-shadow:0 0 18px var(--signal)}
.hint{position:absolute;left:50%;bottom:30px;transform:translateX(-50%);color:#fff;font-size:11px;letter-spacing:.3em;text-transform:uppercase;opacity:.85;transition:opacity .4s;text-align:center}
.hint i{display:block;width:1px;height:34px;margin:10px auto 0;background:linear-gradient(#fff,transparent);animation:drip 1.8s infinite}
@keyframes drip{0%{transform:scaleY(0);transform-origin:top}50%{transform:scaleY(1);transform-origin:top}51%{transform-origin:bottom}100%{transform:scaleY(0);transform-origin:bottom}}
.tag-ai{position:absolute;right:var(--gut);bottom:clamp(26px,5vh,48px);color:rgba(255,255,255,.7);font-size:10.5px;letter-spacing:.2em;text-transform:uppercase}
@media (max-width:760px){.chapter{top:13%}.chapter.final{top:11%;bottom:auto}.counter{bottom:22px}.hint{bottom:110px}.tag-ai{display:none}
 .scrim{background:linear-gradient(180deg,rgba(8,9,12,.72),rgba(8,9,12,.2) 45%,rgba(8,9,12,.05) 62%,rgba(8,9,12,.55))}}

/* contrast */
.versus{display:grid;grid-template-columns:1fr 1fr;gap:16px;margin-top:56px}
.vcard{border-radius:var(--r);overflow:hidden;background:#fff;border:1px solid var(--line);display:flex;flex-direction:column}
.vcard .scr{aspect-ratio:16/10;position:relative;overflow:hidden}
.vcard .body{padding:24px 26px 28px}
.vcard h3{font-size:19px;font-weight:600}
.vcard ul{list-style:none;margin-top:14px;display:grid;gap:9px;font-size:15px;color:var(--ink-2)}
.vcard li{display:flex;gap:10px}
.vcard.bad li:before{content:"×";color:#b4473a;font-weight:600}
.vcard.good li:before{content:"✓";color:var(--signal);font-weight:600}
.vcard.good{background:var(--ink);color:#ece8e1;border-color:var(--ink)}.vcard.good ul{color:#c9c5be}
/* fake old site */
.old{position:absolute;inset:0;background:#e8e8e8;font-family:Arial,sans-serif;color:#333;padding:0}
.old .t{background:#2a5aa8;color:#fff;font-size:11px;padding:8px 12px;display:flex;justify-content:space-between}
.old .ban{margin:10px;height:42%;background:linear-gradient(135deg,#9ab,#cde);display:grid;place-items:center;font-size:20px;font-weight:700;color:#fff;text-shadow:0 1px 2px #345;letter-spacing:.02em}
.old .cols{display:grid;grid-template-columns:repeat(3,1fr);gap:8px;margin:0 10px}
.old .cols div{background:#fff;height:46px;border:1px solid #ccc;font-size:9px;padding:5px}
.old .ft{position:absolute;left:10px;right:10px;bottom:10px;font-size:9px;color:#777;border-top:1px solid #ccc;padding-top:6px}
@media (max-width:820px){.versus{grid-template-columns:1fr}}

/* stats / why */
.why{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:56px}
.why .c{border-top:1px solid var(--line-d);padding-top:26px}
.why b{display:block;font-family:var(--serif);font-weight:400;font-size:clamp(36px,3.6vw,56px);line-height:1;color:#fff}
.why h3{font-size:18px;font-weight:600;margin-top:16px;color:#fff}
.why p{font-size:15px;color:#b5b1aa;margin-top:8px}
@media (max-width:900px){.why{grid-template-columns:1fr}}

/* calculator */
.calc{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(24px,4vw,64px);margin-top:56px;align-items:center}
.calc .ctl{display:grid;gap:30px}
.calc label{display:block;font-size:12px;letter-spacing:.18em;text-transform:uppercase;color:var(--mist)}
.calc .row{display:flex;justify-content:space-between;align-items:baseline;margin-top:10px}
.calc .row b{font-family:var(--serif);font-weight:400;font-size:34px}
.calc input[type=range]{width:100%;accent-color:var(--signal);margin-top:10px}
.calc .out{background:var(--ink);color:#fff;border-radius:22px;padding:clamp(26px,3vw,40px)}
.calc .out .big{font-family:var(--serif);font-size:clamp(56px,6.5vw,96px);line-height:1;color:#fff;margin-top:8px}
.calc .out p{color:#b5b1aa;font-size:15px;margin-top:14px}
.calc .fine{font-size:12px;color:#8f8b84;margin-top:16px}
@media (max-width:900px){.calc{grid-template-columns:1fr}}

/* timeline */
.tl{margin-top:60px;display:grid;grid-template-columns:repeat(4,1fr);gap:0;position:relative}
.tl:before{content:"";position:absolute;left:0;right:0;top:15px;height:2px;background:var(--line)}
.tl .s{position:relative;padding:44px 24px 0 0}
.tl .s:before{content:"";position:absolute;left:0;top:7px;width:18px;height:18px;border-radius:50%;background:var(--bone);border:2px solid var(--ink)}
.tl .s:last-child:before{background:var(--signal);border-color:var(--signal);box-shadow:0 0 0 6px rgba(255,90,31,.18)}
.tl .d{font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--signal);font-weight:600}
.tl h3{font-size:20px;font-weight:600;margin-top:10px}
.tl p{font-size:15px;color:var(--ink-2);margin-top:8px}
.tl .you{display:inline-block;margin-top:14px;font-size:12px;background:var(--bone-2);padding:5px 10px;border-radius:999px;color:var(--ink-2)}
@media (max-width:900px){.tl{grid-template-columns:1fr 1fr;row-gap:36px}.tl:before{display:none}}
@media (max-width:520px){.tl{grid-template-columns:1fr}}

/* included */
.inc{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:52px}
.inc div{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:26px}
.inc i{font-style:normal;display:grid;place-items:center;width:40px;height:40px;border-radius:12px;background:var(--bone-2);font-size:18px}
.inc h3{font-size:18px;font-weight:600;margin-top:18px}
.inc p{font-size:15px;color:var(--ink-2);margin-top:6px}
@media (max-width:900px){.inc{grid-template-columns:1fr 1fr}}
@media (max-width:560px){.inc{grid-template-columns:1fr}}

/* pledge */
.pledge{position:relative;border-radius:28px;overflow:hidden;background:var(--ink);color:#fff;padding:clamp(36px,6vw,90px)}
.pledge:before{content:"";position:absolute;inset:-40%;background:radial-gradient(circle at 70% 30%,rgba(255,90,31,.35),transparent 45%);pointer-events:none}
.pledge>*{position:relative}
.pledge .seal{width:120px;height:120px;border-radius:50%;border:1.5px solid rgba(255,255,255,.4);display:grid;place-items:center;text-align:center;font-size:10px;letter-spacing:.24em;text-transform:uppercase;line-height:1.6;float:right;margin:0 0 20px 30px}
.pledge .seal b{display:block;font-family:var(--serif);font-size:42px;letter-spacing:0;font-weight:400;line-height:1;text-transform:none}
.pledge blockquote{font-family:var(--serif);font-size:clamp(34px,4.6vw,68px);line-height:1.02;letter-spacing:-.02em;max-width:900px}
.pledge p{color:#c9c5be;max-width:640px;margin-top:22px;font-size:18px}
.pledge .sign{margin-top:32px;font-family:var(--serif);font-style:italic;font-size:28px;color:#fff}
@media (max-width:600px){.pledge .seal{float:none;margin:0 0 24px}}

/* industries */
.inds{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:52px}
.ind{position:relative;border-radius:var(--r);overflow:hidden;aspect-ratio:4/5;color:#fff;display:flex;flex-direction:column;justify-content:flex-end;padding:22px}
.ind img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:transform 1.2s cubic-bezier(.2,.7,.2,1)}
.ind:after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(0,0,0,.7),rgba(0,0,0,0) 55%)}
.ind:hover img{transform:scale(1.05)}
.ind>div{position:relative;z-index:2}
.ind b{display:block;font-family:var(--serif);font-weight:400;font-size:32px;line-height:1}
.ind span{font-size:14px;opacity:.88;display:block;margin-top:8px}
.ind .pill{position:absolute;top:16px;left:16px;z-index:2;font-size:10.5px;letter-spacing:.16em;text-transform:uppercase;background:rgba(0,0,0,.4);backdrop-filter:blur(6px);padding:6px 10px;border-radius:999px}
.ind.more{background:var(--ink);aspect-ratio:auto}
.ind.more:after{display:none}
@media (max-width:900px){.inds{grid-template-columns:1fr 1fr}}
@media (max-width:540px){.inds{grid-template-columns:1fr}}

/* faq */
.faq{margin-top:44px;border-top:1px solid var(--line)}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;padding:24px 44px 24px 0;font-size:clamp(18px,1.6vw,22px);font-weight:500;position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary:after{content:"+";position:absolute;right:6px;top:18px;font-size:28px;font-weight:300;transition:transform .3s}
.faq details[open] summary:after{transform:rotate(45deg)}
.faq p{padding:0 0 26px;color:var(--ink-2);max-width:820px}

/* final cta */
.final-cta{position:relative;overflow:hidden;color:#fff;background:var(--ink);text-align:center}
.final-cta>img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:.45}
.final-cta:after{content:"";position:absolute;inset:0;background:radial-gradient(ellipse at center,rgba(8,9,12,.3),rgba(8,9,12,.85))}
.final-cta .wrap{position:relative;z-index:2}
.final-cta .h1{max-width:1000px;margin:0 auto}
.final-cta .lede{margin:24px auto 0;color:#d6d2cb}

footer{background:#08090b;color:#8a8d95;font-size:14px;padding:56px 0 30px}
footer .row{display:flex;justify-content:space-between;gap:24px;flex-wrap:wrap;align-items:flex-start}
footer .logo{color:#fff}
footer ul{list-style:none;display:flex;gap:22px;flex-wrap:wrap}
footer a:hover{color:#fff}
footer .legal{margin-top:40px;padding-top:20px;border-top:1px solid var(--line-d);font-size:12.5px;display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap}

/* contact page */
.cpage{min-height:100vh;display:grid;grid-template-columns:1fr 1fr}
.cpage .side{position:relative;color:#fff;background:var(--ink);overflow:hidden;display:flex;align-items:flex-end;padding:120px var(--gut) clamp(40px,6vw,80px)}
.cpage .side img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:.55}
.cpage .side:after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(8,9,12,.9),rgba(8,9,12,.2))}
.cpage .side>div{position:relative;z-index:2;max-width:560px}
.cpage .side ol{list-style:none;margin-top:30px;display:grid;gap:16px;counter-reset:s}
.cpage .side li{display:flex;gap:14px;color:#d6d2cb;font-size:16px;counter-increment:s}
.cpage .side li:before{content:counter(s);flex:0 0 28px;height:28px;border-radius:50%;border:1px solid rgba(255,255,255,.4);display:grid;place-items:center;font-size:13px}
.cpage .main{padding:120px var(--gut) 60px;display:flex;align-items:center}
.cpage form{width:100%;max-width:620px;display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:30px}
.f label{display:flex;flex-direction:column;gap:7px;font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--mist)}
.f input,.f select{font-size:16px;letter-spacing:0;text-transform:none;color:var(--ink);background:#fff;border:1px solid var(--line);border-radius:12px;padding:15px 14px;outline:none;transition:border-color .2s,box-shadow .2s}
.f input:focus,.f select:focus{border-color:var(--ink);box-shadow:0 0 0 3px rgba(255,90,31,.18)}
.f .full{grid-column:1/-1}
.f button{grid-column:1/-1;padding:18px;font-size:16px}
.f .fine{grid-column:1/-1;font-size:13px;color:var(--mist)}
.f .ok{grid-column:1/-1;font-size:15px;min-height:22px}
.f .ok.good{color:#1c7a4a}.f .ok.bad{color:#b4473a}
.done{display:none;max-width:560px}
.done.show{display:block}
@media (max-width:900px){.cpage{grid-template-columns:1fr}.cpage .side{min-height:60vh;order:2}.cpage .main{padding-top:110px}.cpage form{grid-template-columns:1fr}}

/* reveal */
.in{opacity:0;transform:translateY(26px);transition:opacity .9s cubic-bezier(.2,.7,.2,1),transform .9s cubic-bezier(.2,.7,.2,1)}
.in.v{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.in{opacity:1;transform:none;transition:none}.hint i{animation:none}html{scroll-behavior:auto}}